Talent acquisition continues to confound distributors, who routinely list it as a pain point for their businesses, but by shifting your focus from the quantity to the quality of applicants, you will improve your hiring success rate, according to recruitment motivational speaker James Ellis in 5 Tips to Win the War for Talent.
Ellis, who spoke in December at the Heating, Air-conditioning & Refrigeration Distributors International annual conference in Las Vegas, NV, pointed out that many companies post job openings with the blandest of titles, such as Warehouse Associate I.
By removing any "junk" from the title and description (such as "great opportunity") and describing what the job really is – how they'll spend their time and how it helps the business, you will differentiate your postings from competitors and weed out underqualified, uninterested candidates.
"Most of your great prospects have no idea who you are," Ellis says.
Distributors that don’t adequately address the talent gap could fall further behind in 2018. More detailed job descriptions will not only stand out from the crowd but leave a lasting impression with candidates and help them see their potential career path in a company.
Read more advice for attracting the best and brightest applicants in 5 Tips to Win the War for Talent.
