How do you define value, and what truly makes you different and better than your competitors when you have fewer tools to work with than pre-recession? That’s the easy question. You have to do different things to create value as defined by your customers and their dollars.
Commentary: How Do You Define & Measure Value?
How do you define value, and what truly makes you different and better than your competitors when you have fewer tools to work with than pre-recession? That’s the easy question. You have to do different things to create value as defined by your customers and their dollars.
Share this article
- Filed In: Data & Analytics, Sales & Marketing, Subscriber Only, Technology
About the Author
Tom Gale
Tom Gale has been an MDM researcher and industry analyst for 30+ years on independent distribution channel trends, consolidation, technology and competitive landscape. He is a frequent speaker and moderator on these topics at company, marketing group and association meetings in North America and Europe.
Recommended Reading
Leave a Reply
Log In
Read the latest articles and see your reports.
Popular Now
MDM Directories
Sign Up for the MDM Update Newsletter
The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.
