Recent advancements, generational demands and the need to compete on a different level have all contributed to a technological shift toward e-commerce, mobile and social networks. While the technologies themselves aren’t new, the fact that more distributors are taking action to leverage the capabilities of those technologies is.
This article is part of the 2012 Distribution Trends Report. To access this annual update for premium subscribers, subscribe now or log-in.
Recent advancements, generational demands and the need to compete on a different level have all contributed to a technological shift toward e-commerce, mobile and social networks. While the technologies themselves aren’t new, the fact that more distributors are taking action to leverage the capabilities of those technologies is.
This article is part of the 2012 Distribution Trends Report. To access this annual update for premium subscribers, subscribe now or log-in.
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