Latin America can be a challenging market, but companies that approach it with an open mind to learning a different culture of work and play have seen success. This article from the Pittsburgh Business Times looks at how some Pittsburgh-based businesses (mostly manufacturers) have approached business south of the border.
Some of the thoughts outlined in the article:
- Requirements to become a legal business are different in each country. Requirements for gaining government approval for a product (such as drugs) also differ.
- The market dynamics are -not surprisingly -different. In one drug …
