A granular approach to forecast adjustment during a period of revenue decline can help distributors better understand demand shift and adjust for variability.
5 Steps for Aligning Working Capital with Customer Needs
A granular approach to forecast adjustment during a period of revenue decline can help distributors better understand demand shift and adjust for variability.
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- Filed In: Free, Inventory Management, Operations
About the Author
Senthil Gunasekaran
Senthil Gunasekaran is a co-founder of ActVantage, which helps distributors drive profitable growth through FUSION analytics that integrates inventory and customer and vendor insights. He has over 20 years of experience helping hundreds of distributors and manufacturers while co-authoring seven books for the NAW. He regularly speaks at association meetings and custom sessions on best practices for inventory, growth, vendor, and pricing analytics. Before ActVantage, Senthil led research and industry projects at Texas A&M’s ID program. Contact Senthil at senthil@actvantage.com or visit actvantage.com.
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