Some industry analysts feel data transparency is inevitable, and that fear of the Amazon Business Marketplace is overblown; the real focus should be on how to survive in this new environment, not how to keep it at bay. Others see a threat to traditional distribution models. Some distributors are focusing on transitioning to new services-based revenue, away from traditional core product commodities. Justin King, Mark Dancer, Alex Moazed, David Sass and Ian Heller provide their takes on where they think distributors can best focus their resources.

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