Elevated Industrial Appoints New CEO - Modern Distribution Management

Elevated Industrial Appoints New CEO

Romy O’Daniel now leads the distributor after roles at Crescent Electric, HD Supply and Grainger.
Elevated Industrial

Denver-based Elevated Industrial Solutions — a distributor of industrial supplies, compressed air systems, coating and finishing systems and assembly tools — has a new top leader.

Romy O’Daniel

Formerly known as Lane Supply, the company announced July 30 that Romy O’Daniel joined the company as its new CEO, effective July 22.

Elevated noted that O’Daniel brings 30 years of sales, operational strategy, integration and distribution experience to the role. Most recently, he was Senior Vice President of Sales at Crescent Electric from April 2023 until July of this year. He was VP of Multifamily – U.S. at HD Supply from 2020 to 2023 and VP of sales at Grainger from 2015-2020.

Commenting on the hire, company Co-Owner Damon Judd said: ““Elevated has experienced significant growth over the last several years, and John (Ekstein) and I remain excited about the future. As owners, we remain committed to the continued growth and development of Elevated, supporting our employees, customers and supplier partners.”

Besides its Denver headquarters, Elevated serves customers through offices and warehouses in Wisconsin, Ohio, South Carolina and Michigan, along with sales offices in Montana and California.

Elevated rebranded from Lane Supply in 2022.

Related Posts

Share this article

About the Author
Recommended Reading
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

2

articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to mdm.com, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to MDM.com
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events

1

article
left

You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on mdm.com
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.

Register for full access

By providing your email, you agree to receive announcements from us and our partners for our newsletter, events, surveys, and partner resources per MDM Terms & Conditions. You can withdraw consent at any time.

Learn More about Custom Reports

Request a Market Prospector Demo

  • This field is for validation purposes and should be left unchanged.

Get the MDM Update Newsletter

Wholesale distribution news and trends delivered right to your inbox.

Sign-up for our free newsletter and get:

  • Up-to-date news in a quick-to-read format
  • Free access to webcasts, podcasts and live events
  • Exclusive whitepapers, research and reports
  • And more!