Essendant Inc. (NASDAQ: ESND), Deerfield, Illinois, has promoted Guy Unterberg the role of senior director of vertical markets. 

“Over the past three years, Guy has proven himself as a capable leader dedicated to our customer’s growth and we couldn’t be more thrilled to have him take over Essendant’s Vertical Markets Group,” said Renee Starr, vice president of sales at Essendant. “The vertical markets team is a critical component of Essendant’s go to market strategy and represents a billion-dollar opportunity for resellers. Guy’s strong track record for growth speaks for itself and I’m confident his experience within these verticals will lead to success.”

Unterberg joined Essendant in 2017 as the director of business development with a focus on enterprise accounts, where he successfully won over dozens of regional and national accounts on behalf of Essendant’s customers. In his new role, Unterberg will oversee the entire Vertical Markets Group, which helps resellers navigate dynamic marketplace shifts to better position them to gain share in key verticals, including federal and state government, enterprise, education and healthcare.