WinWholesale Inc., Dayton, OH, has changed its name to Winsupply Inc. Winsupply, with $2.5 billion in sales in 2014, is the majority owner of all its local companies.
“Winsupply connects the more than 570 Win local companies to a single, cohesive powerful brand that creates national presence and position, not only in wholesale distribution but in all of the industries we serve,” said Rick Schwartz, chairman.
Currently, most local companies operate under Win-branded names including Winsupply, Winnelson, Winair, Windustrial, Winlectric, Winfastener and Winpump, along with Noland Company.
Over the last two years and going forward, all new companies have and will take the Winsupply name, with the exception of Winwater companies which will retain their current name. It’s expected that many more will change their local brand to Winsupply, however, each local company is an independent corporation and the decision lies with each company’s board of directors.
