The National Electrical Manufacturers Representatives Association (NEMRA) announced the formation of the NEMRA Lighting Division as a result of integrating the American Association of Independent Lighting (AAILA) into its organization.

The association said the NEMRA Lighting Division will empower independent lighting sales agencies and strengthen ties with lighting manufacturers, supporting the sector’s needs and growth.

“This integration allows us to build upon AAILA’s goals within a larger framework, backed by NEMRA’s extensive infrastructure and resources,” NEMRA President and CEO Jim Johnson said in a Nov. 25 news release. “Together, we aim to enhance support for independent lighting agencies while advancing our shared objectives.”

“I am confident that NEMRA’s proven capabilities will allow us to elevate the voice of independent lighting representatives,” AAILA Co-Founder Billy Hodges added. “Both organizations have a strong legacy of supporting this vital channel, and this partnership presents an exciting opportunity to further strengthen relationships with suppliers, manufacturer representatives, and customers alike.”