Reverse logistics software provider catering to distributors and manufacturers Continuum raised $4.1 million in a seed investment round.

Cowboy Ventures led the investment, with participation from M25, Clocktower Ventures and Cambrian. M25 and Cowboy Ventures are collaborating with Continuum to scale its management platform.

Established in February 2024, Continuum developed the first Returns, Warranty and Repairs Network for b2b distributors and manufacturers. Continuum said the funding will help expand its supply chain network, streamlining workflows and addressing the common challenges of manual RMA processing.

The Chicago-based company said it views this investment as a key step in its mission to enhance operational efficiency and customer experiences for wholesale distributors and manufacturers through AI-powered technology.

“Returns, warranties and repairs present an insidious challenge for distributors and manufacturers, impacting three critical areas of their business — customer experience, manual labor and cash flow and profitability,” Continuum Founder and CEO Alex Witcpalek said in a Nov. 12 news release. “Our platform is purpose-built to deliver a high degree of automation and financial rigor across all departments within a supply chain organization.”

The investment brings Continuum’s funding to nearly $6 million, following the $1.7 million the company received in a pre-seed funding round earlier this year.

Continuum teamed with Moblico on distributor warranty and repair service earlier this year.