Commentary: What are you doing to make distribution ‘sexy?’ - Modern Distribution Management

Commentary: What are you doing to make distribution ‘sexy?’

It’s amazing how often I hear this comment when talking with distribution executives at industry events. Other distributors aren’t seen as the biggest competition for the next generation; the Silicon Valley tech giants are.

This article includes:

  • How to sell yourself to the next generation
  • Explaining the role of the wholesale distributor
  • How to compete with the tech giants

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Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • Culture as a Competitive Advantage
  • Amazon Elevates ‘Right-Now’ Expectations
  • Data Redefines Channel Roles

It’s amazing how often I hear this comment when talking with distribution executives at industry events. Other distributors aren’t seen as the biggest competition for the next generation; the Silicon Valley tech giants are.

This article includes:

  • How to sell yourself to the next generation
  • Explaining the role of the wholesale distributor
  • How to compete with the tech giants

Subscribers should log-in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • Culture as a Competitive Advantage
  • Amazon Elevates ‘Right-Now’ Expectations
  • Data Redefines Channel Roles

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