November 10 2015
State of Distributor Marketing
45
21
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A joint MDM-Real Results Marketing survey revealed that while many distributors do not view marketing planning and strategy as a challenge, a plan would eliminate a host of other marketing challenges they face. This article examines how distributors across sectors approach marketing and what they consider the most effective channels.
This article includes:
- Distributor marketing challenges
- Commonly used marketing vehicles and channels
- How distributors manage pricing
Subscribers should log-in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- The ROI Case for B2B E-Commerce
- MDM-Baird Distribution Survey: Grinding to a Halt
- Rebranding Road Map
- Premium
Are headlines driving strategy for 2016?
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- Plan for the Non-Normal in 2016
- MDM-Baird Distribution Survey: Grinding to a Halt
- Increase Analytics Usability & Excitement
- Premium
The Power Transmission Distributors Associations 2015 Industry Summit featured three keynote speakers sharing their experiences around inspiration, motivation and leadership.
This article includes:
- How to embrace limitations
- 5 Ways to differentiate
- How to ask the right technology questions
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- Tackling the Profitability Yo-Yo
- Industry 4.0: Technology-Driven Change
- Rebranding Road Map
- Premium
The MDM Market Analysis, based on data from MDM Analytics, includes consumption of safety products by end user in the U.S., plus the top end users by 6-digit NAICS.
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM Pricing Trends Report: Third Quarter 2015
- Market Analysis: Machine Tool Accessories Consumption in the United States
- Third Quarter 2015 Financial Metrics & Trading Multiples
- Premium
This is the PDF of this issue of Modern Distribution Management.
Table of Contents:
- 2015 State of Distributor Marketing: Effective Strategy Solves Challenges
- Commentary: Separating True Signals from Noise
- PTDA Summit Inspires, Motivates, Leads
- Market Analysis: Safety Products Consumption in the United States
- News Digest
Are you a subscriber? Simply log-in to view this issue.
- Premium
A joint MDM-Real Results Marketing survey revealed that while many distributors do not view marketing planning and strategy as a challenge, a plan would eliminate a host of other marketing challenges they face. This article examines how distributors across sectors approach marketing and what they consider the most effective channels.
This article includes:
- Distributor marketing challenges
- Commonly used marketing vehicles and channels
- How distributors manage pricing
Subscribers should log-in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- The ROI Case for B2B E-Commerce
- MDM-Baird Distribution Survey: Grinding to a Halt
- Rebranding Road Map
- Premium
Are headlines driving strategy for 2016?
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- Plan for the Non-Normal in 2016
- MDM-Baird Distribution Survey: Grinding to a Halt
- Increase Analytics Usability & Excitement
- Premium
The Power Transmission Distributors Associations 2015 Industry Summit featured three keynote speakers sharing their experiences around inspiration, motivation and leadership.
This article includes:
- How to embrace limitations
- 5 Ways to differentiate
- How to ask the right technology questions
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- Tackling the Profitability Yo-Yo
- Industry 4.0: Technology-Driven Change
- Rebranding Road Map
- Premium
The MDM Market Analysis, based on data from MDM Analytics, includes consumption of safety products by end user in the U.S., plus the top end users by 6-digit NAICS.
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM Pricing Trends Report: Third Quarter 2015
- Market Analysis: Machine Tool Accessories Consumption in the United States
- Third Quarter 2015 Financial Metrics & Trading Multiples
- Premium
This is the PDF of this issue of Modern Distribution Management.
Table of Contents:
- 2015 State of Distributor Marketing: Effective Strategy Solves Challenges
- Commentary: Separating True Signals from Noise
- PTDA Summit Inspires, Motivates, Leads
- Market Analysis: Safety Products Consumption in the United States
- News Digest
Are you a subscriber? Simply log-in to view this issue.