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Part 2 of the 2017 State of Distributor Marketing examines how distributors perceive the features and benefits they offer customers.This article includes:

  • What features are important?
  • Benefits centered on helping customers
  • How are companies performing?

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  • MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
  • Distributors Up Search Marketing Efforts
  • Amazon Business: The Burning E-Platform

The NIBA/PTDA 2017 Joint Industry Summit, held last month in Hollywood, FL, featured three keynote speakers sharing their experiences around inspiration, motivation and leadership.

This article includes:

  • Inspiration from John O’Leary
  • Motivation from Molly Fletcher
  • Leadership from Alan Beaulieu

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Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • Millennials in Distribution: Culture Trumps Everything
  • Endgame Strategy: A Must for Distributors
  • Commentary: Best Practices for Recruiting Millennials

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