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Not enough distributors listen to their customers, and this is a problem in the era of the customer. With the rise of Amazon and other unknown disruptors possibly on the horizon, B2B companies must map their customers experience to uncover deficiencies and then work to solve them.

This article includes:

  • The new model of distribution
  • How to talk to your customers
  • Consequences of inaction

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  • Are You Really Customer-Centric?
  • Customer Engagement: Dont Be Amazon
  • 2015 State of Distributor Marketing: Effective Strategy Solves Challenges
2016MarketLeadersWinsupply

This article is part of MDM's 2016 Distribution Trends Special Issue.

Celebrating its 60th anniversary this year, Winsupply, Dayton, OH, is fresh off a name change (it was formerly WinWholesale) and poised to set another record for revenue. Associate Editor Eric Smith spoke with President and CFO Roland Gordon and CMO Steve Edwards about the companys past, present and future.

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Not a subscriber? Subscribe below or learn more. The full 2016 Distribution Trends Special Issue is available to download in PDF format to MDM Premium subscribers.

This article is part of MDM's 2016 Distribution Trends Special Issue. It provides a quick look at key trends affecting the HVACR/plumbing distribution sector.

The annual feature was researched and written by MDM based on interviews with dozens of distributors, industry experts and manufacturers. MDM also conducted a survey of its readers to uncover the trends outlined in this issue.

The full special issue is available to download in PDF format to MDM Premium subscribers. Subscribe below for full access. Or log-in if you are already a subscriber.

Logistics

While distributors dont always prioritize their logistics capabilities, it is critical to optimize transportation efforts and distribution center networks amid growing threats and rising expenses. This article details supply chain strategies distributors can deploy to better manage costs and retain customers.

This article includes:

  • Areas to cut costs
  • Managing customer expectations
  • Logistics opportunities

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Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • Better Supply Chain=Improved Profitability
  • Preparing for the Worst
  • 2016 Distribution Remodel: Refocus on the Core

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