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Global growth will become an even stronger focus for Grainger in the coming years, according to President and CEO Jim Ryan. Ryan spoke recently at the William Blair & Company Annual Growth Stock Conference.

“Our customers are expanding internationally or looking to leverage spend …

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Grainger has long been known as ahead of the curve in its e-commerce initiatives. Here’s an in-depth look at the $6.2 billion MRO distributor’s journey and the lessons it learned along the way. This is part of an MDM series on trends in doing business electronically.

Today, Grainger is widely recognized as a leader among distributors in B2B e-commerce. But that wasn’t always the case.

The launch of Grainger’s first electronic catalog in 1995 marked a shift for the now $6.2 billion distributor of maintenance, repair and operations supplies. After all, the payback of such a move was still unknown, and that uncertainty could have prevented the heretofore “conservative” company from delving into that arena.

“The fact that [Grainger commissioned a team] to do this was unheard of at the time,”

Grainger’s investments into e-commerce 10 to 15 years ago don’t look like large gambles today, but as our lead article by associate editor Jenel Stelton-Holtmeier illustrates, it was in fact a large dollar amount for what the adoption rate was at the time and also the company’s culture. I was publicly skeptical at the time, questioning whether it was bleeding edge rather than leading edge. How smart was I?

As the timeline illustrates, Grainger’s online sales took off with the dot-com era by 1999. It has continued to scale up along with the Internet.

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