Many distributors are redefining sales processes to put sellers at customer sites for only the most important interactions. For inside roles, consultant Andrew Horvath asks, should sales leaders deploy inside roles in a centralized or decentralized manner?
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Sales volume differentiation, individual sales target assignment and adjustment of measurement and pay periods are all critical in the effort to properly align pay in today’s environment, says consultant Andrew Horvath.
Appropriately segmenting customers and aligning sales and marketing service levels help to maximize growth and manage overall cost to serve.
To create a margin-friendly customer service model, examine your firm’s capabilities and responsiveness.