Boost online engagement and bring prospective customers to you by creating the digital, content-rich journey that your customers are looking for.
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Here are the Top 10 (plus one) digital commerce enhancements you can make to successfully navigate the post-COVID-19 environment.
Many distributors are under the assumption that if they load a bunch of content onto their website and/or into one-off marketing emails, they’ve done their job. But such a Create It and They Will Come strategy can be a waste of time and resources.
Many distributors are under the assumption that if they load a bunch of content onto their website and/or into one-off marketing emails, they’ve done their job. But such a Create It and They Will Come strategy can be a waste of time and resources.
This issue of MDM Premium focuses on ways for distributors to strengthen your digital presence, beginning with a focus on your customer’s journey through your e-commerce platforms and websites.
And other critical reasons why e-commerce investment is the smart choice for nearly all distributors, from Channel Marketing Group's David Gordon.
Duncan-Parnell, Radwell International and Stellar Industrial Supply all benefited from company-wide data analysis efforts to keep customer relationships strong and build more efficient business practices.
Introducing the latest class of MDM Future Leader Award winners — 10 talented and digitally focused leaders under age 40 who are enhancing the market at every turn.
Optimize operations, prevent theft and prioritize employee health with the assistance of IoT at work, says Sigfox USA's Eddie Meyersick.
How owning customers’ attention and their data pays off big for the massive e-commerce site.
In 2021 planning, move beyond the traditional ways of doing things and embrace the new normal – especially if you want to grow.
As we near the end of 2020, this issue of Premium brings a chance to reflect on many categories of business performance. From the traditional building blocks of growth bound to set 2021 off on the right start, to more ‘soft’ elements of emotional intelligence and the importance of being allies in the workplace, you will find key takeaways to improve your quality of work.
Five questions to ask yourself that will help measure the effectiveness of your e-commerce capabilities.
Our last quarterly data issue of 2020 includes promising stats on the future state of the economy, with some work left to do to get the industry back to where it was pre-pandemic. Dive into the latest MDM-Baird Distribution Survey results, as well as a preview of our MDM Analytics market forecast and wholesale revenues, sales and inventory trends data.
U.S. manufacturers are digitizing at twice the rate of other businesses, Alibaba.com survey finds.
How the online juggernaut uses AI-backed search expertise to improve its e-commerce effectiveness and overcome competitors.
Analytics tools not only help distributors become more agile, but in this time of increasingly complex supply chains, they can also alleviate stock-outs — and ease customers’ minds. But don’t forget the key components of building this capability.
Amazon’s success is not an accident. It is the result of imaginative planning, technological enablement and top-notch execution — that distributors can emulate.
If we were to assign a theme to this issue of MDM Premium, it would be new beginnings. The articles you will find in the October 10 issue address keys to sales team transformation, including how to look differently at the function and job requirements of your sales department. We also speak with the new president of EPDA on his vision for distribution in Europe and how the industry will reshape itself in the wake of COVID-19.
John Caplan, the president of North America and Europe for Alibaba.com., says that digital trade shows are one virtual event that could be here to stay even when we’ve moved past the COVID-19 crisis.