Optimize search results, facilitate up-sells and cross-sells, promote items that need to turn quickly and elevate private-label products all ways distributors can use AI to transform websites from order-taking to order-making assets.
Latest In eCommerce
Blindly following a competitors lead or treating every customer the same are two common mistakes that distributors cant afford to make in todays environment. Consultant Robert Sabath explains how these and other common actions can hold you back.
COVID-19 has sped up the digital evolution of the sales department. MDMs John Gunderson explains how to keep your sales people selling with the effective tactics they have picked up during coronavirus distancing, put an end to ineffective practices of the past, and use data to take share from competitors even in a down market.
The e-commerce product is designed for businesses which need an immediate way to improve productivity, offer quality online experiences and stay connected to their valued customers and suppliers.
Seven factors to consider when looking for a digital transformation partner.
A long-term mindset, key technology investments and a supportive culture can help distributors grow your online marketplace.
Companies have the most difficulty with a lack of consistent pricing across channels, technology issues and poor online customer experience. Read More.
A lack of financing, experience and access to talent often keep distributors from engaging in e-commerce, a recent MDM survey found. But having an online sales channel is critical to new customer discovery, MDMs John Gunderson said in a recent webcast, with more than 80% of distributors expecting their online presence to grow moderately or significantly in the next five years.
B2B e-commerce is a $1-trillion industry thats rapidly growing. For distributors to keep up, Marty Acks of CDI Technology recommends making mobile website optimization a priority, as well as improved page speed and a variety of payment options.
Company announces 150 tools and services launched in 2019.
Overcome common objections from the people most suspicious of a new platform.
Meeting customer needs is the most important metric for distributors.
You may not compete with Amazon, but your customers expect you to serve like them.
A commitment to determining the communication preferences of individual customers can bring high returns.
MDM/Real Results Marketing survey aims to benchmark e-commerce growth for distributors and manufacturers.
Internal buy-in is tough; the sales team has to be onboard.
Company is pursuing an aggressive growth strategy.
