How the next generation prefers to shop and buy in a B2B setting.
Latest In eCommerce
Understand the effort and investment needed to launch an e-commerce site.
Strategy, tactics for building website should be same as physical branch.
ADs e-commerce services, which became available for its industrial division in January and launches in early December for its electrical and plumbing, PVF and HVAC (PHCP) divisions, gives member companies access to fully attributed data and can help level the playing field for small and mid-sized distributors.
This article includes:
- Overview of what distributor customers want
- Tips to build a digital branch
- How the need for e-commerce is growing
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- 2016 State of Distributor Marketing: Top Performers Shift to Online
- Use Tech to Work Smarter, Not Harder
- Making the Case for Mobile
Focus on helping customers order more efficiently pays huge dividends.
Your customers are on mobile devices, so shouldn't you be too?
Company unveils new e-commerce offering on heels of disappointing year.
Redesigned site aimed to improve customer experience with enhanced e-commerce capabilities.
'Run circles around competition' by offering app or mobile-friendly site.
New site aimed to improve customer service, online experience.
The MDM Industry Innovator award recognizes an individual who is leading change in a changing industry, rather than letting the change lead them. This years winner is Jay Amstutz, president of Ohio Power Tool, Columbus, OH. Amstutz was selected for his approach of using online tools to help his local distribution company compete with larger players for sales and employees.
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. The full 2016 Distribution Trends Special Issue is available to download in PDF format to MDM Premium subscribers.
HVAC distributor seeing increase in e-commerce, mobile app traffic.
Technology is not the most important part of the e-commerce discussion.
Grainger continues investing online, but closes 27 branches.
Focusing on your customers' needs not a competitor's practices will help you differentiate.
New site designed to meet customers' changing needs.
Industry trends and remaining competitive top priorities for distributors.
Supplies on the Fly is an e-commerce platform exclusively serving Sysco customers.
This article is part of MDM's 2016 Distribution Trends Special Issue.
The B2C shopping concept, in which people can get anything they need anytime they want it, is clearly influencing B2B buying. But a distributors customer has certain needs from superior product knowledge to service and sales reps available to answer phone calls that the Amazon experience cant provide.
This article includes:
- Why a customer-focused experience is better than an “Amazon experience”
- How distributors are improving their customer experiences
- Tips for shifting your focus from products to customers
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. The full 2016 Distribution Trends Special Issue is available to download in PDF format to MDM Premium subscribers.
