Data & Analytics Archives

A digital strategy is necessary for companies that want to build lasting relationships with customers and stay ahead of the competition. This article explains how a robust digital presence can leverage a competitive advantage by identifying opportunities that increase efficiencies and customer satisfaction.

This article is a summary of the MDM Webcast: Build a Customer-Focused Digital Strategy.

This article includes:

Risks of not implementing a digital strategy
How digital should be used to benefit customers
Benefits of a strategic digital approach

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E-Commerce on Path to Maturity
AD Tackles E-Commerce Monster
2015 State of Distributor Marketing: Effective Strategy Solves Challenges

December 10, 2015

Companies

AD Tackles E-Commerce ‘Monster’

Independent wholesale distributors excel in many aspects of business, but they often struggle to compete in areas of business where scale poses an advantage, such as e-commerce. Earlier this year, North American buying and marketing group Affiliated Distributors, Wayne, PA, began development on a program to help its members overcome the e-commerce challenge.

This article includes:

How AD developed its eContent Service program
How the program will work
Benefits of the program

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Prioritizing Big Data
PTDA Summit Inspires, Motivates, Leads
Amazons B2B Move Reduces Threat

November 25, 2015

Companies

Relying on competitor pricing downplays a distributor's value.

November 24, 2015

Data & Analytics

Tip: Use Analytics to Uncover Cross-Selling Opportunities

Determining cross-selling relationships can increase revenue.

November 19, 2015

Companies

Amazon’s Data-Driven Brick-and-Mortar

Use online data to help manage local inventories.

November 9, 2015

Data & Analytics

Tip: Establish ‘Rhythm of Reassessment’ in Analytics

Guidance from management is crucial when implementing analytics tools.

October 15, 2015

Data & Analytics

Increase Analytics Usability & Excitement

Analytics is quickly becoming a necessity for distributors wanting to gain a competitive advantage and stay ahead of the curve, but creating analytics tools that your team can understand and get excited about is still a huge challenge.

This article is a summary of the MDM Webcast: Build an Analytics Culture.

This article includes:

Benefits of involving end users in the design of analytics tools
C.H. Briggs' success with involving end-users
Keys to success with analytics implementation

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Prioritizing Big Data
Overcoming the Barriers to Analytics
Use & Abuse of Customer Profitability Analytics

October 10, 2015

Data & Analytics

Commentary: An Analytics Shift

Distributors dont need a data scientist to start changing the mindset around analytics.

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Prioritizing Big Data
Differentiating Through Professional Development
Overcoming the Barriers to Analytics

October 10, 2015

Companies

Wolseley’s Customer Segmentation Strategy

Understanding customer needs can help serve them more profitably.

September 30, 2015

Data & Analytics

MDM Premium Extra: Build an Analytics Culture (Webcast transcript)

To thank you for your business and add value to your MDM Premium subscription, MDM offers bonus content each month exclusively to premium subscribers.

This month we feature a transcript of the MDM Webcast "Build an Analytics Culture," which explores the key components for building a culture that drives better decision-making based on data and analytics. The webcast features Julia Klein, chairwoman and CEO of specialty building products distributor C.H. Briggs Co.; Mike Marks, principal of Indian River Consulting Group; and Tom Gale, president of MDM Analytics.

This content is exclusively available as bonus content to MDM subscribers. Log-in below to download the PDF of this month's report.

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