Some of what is most important to a customer goes beyond price
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Should outside or inside sales handle a particular customer?
Now is when distributors and manufacturers can increase sales discipline.
The traditional field sales model is inefficient.
Distributors need to do critical and careful market research plus some hard-nosed competitive analysis.
By providing your system good information at each of the levels, it can turn around and provide you with a better sales and marketing plan.
If you could get all the business available from each of your customers, what would that be worth?
Distributors need to have have measurable goals to assess the quality process.
An important part of operating any business is making sure you are providing the products and services your customers and potential customers need and want.
