With the U.S. economy still struggling to fully recover and global markets more accessible than ever, more companies are exploring expanding their businesses across borders. Global business development expert and author Mona Pearl recently spoke with MDM about why this is an important trend, how middle-market companies should approach such a task and how to overcome some common mistakes made along the way.
Middle-market companies face a unique set of challenges in an increasingly global business environment. They don’t have the same resources available to them as large multinational corporations, yet when looking to expand, they’re finding the need to compete on that same global stage.
“It’s really not an option if they want to keep being in business. Nothing is going back to where it was,” says Mona Pearl, a global business development expert and author of Grow Globally: Opportunities for Your Middle-Market Company Around the World.
“It’s going to be…
