Research & Analytics Archives - Page 68 of 298 - Modern Distribution Management

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CRM

In October 2017, we surveyed MDM readers about how they use or plan to use CRM. This article looks at the strategies employed by companies that reported ROI with those that didnt to uncover best practices that lead to success, as well as common problem areas that may sabotage initiatives.This article includes:

  • Thinking beyond outside sales
  • Why outside sales buy-in is critical
  • Prioritizing features that fill gaps

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Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
  • Distributors Up Search Marketing Efforts
  • Amazon Business: The Burning E-Platform

Part 2 of the 2017 State of Distributor Marketing examines how distributors perceive the features and benefits they offer customers.This article includes:

  • What features are important?
  • Benefits centered on helping customers
  • How are companies performing?

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
  • Distributors Up Search Marketing Efforts
  • Amazon Business: The Burning E-Platform

The Institute for Supply Management provides a semiannual forecast that distributors can use to gauge the health and expectations of manufacturing and non-manufacturing industries. This article provides the highlights from the latest forecast, which was released in December.

This article includes:

  • Economic growth expectations for 2018
  • Manufacturing sector expectations
  • Non-manufacturing sector expectations

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
  • Distributors Up Search Marketing Efforts
  • Amazon Business: The Burning E-Platform
Top-Trends

Distributor fortunes improved last year and are projected to continue through the first half of 2018 but the rest of the year remains uncertain, as economists project the economy to slow in the third and fourth quarters before enduring a more drastic decline in 2019.This article includes:

  • A mostly upbeat outlook will take a downward turn later in the year.
  • The Amazon Threat
  • Addressing the talent gao

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
  • Distributors Up Search Marketing Efforts
  • Amazon Business: The Burning E-Platform

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